Starbucks Record Revenues Thanks To Customization, Cold Drinks and Food

Starbucks Record Revenues Thanks To Customization, Cold Drinks and Food

Americans are placing bigger Starbucks orders than ever before. Starbucks posted its highest-ever quarterly revenues Tuesday, which the chain credited in part to more customers ordering customized drinks and cold beverages, as well as a record number of people adding food to their orders. Starbucks’ net revenues were up 78% year-over-year, to a record $7.5 billion, fueled by huge growth in its Americas segment. People have been placing more expensive orders during the pandemic. Average US ticket size at company-owned stores has now reached a record high, COO John Culver said during the company’s earnings call Tuesday.

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Source: Business Insider

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